Conviva

Conviva is a venture-backed, privately held company, offering services for online video optimization and online video analytics.[1][2][3] Conviva is headquartered in Silicon Valley with offices in New York and London.[4]

History

The company was founded as Rinera Networks in 2006 by Hui Zhang and Ion Stoica.[5][6] The company changed its name from Rinera Networks to Conviva in April 2008.[7]

In 2012, Conviva won AlwaysOn Global 250 top private innovative technology companies.[8] $15 million was raised from Time Warner Investments in February 2012.[9]

In 2013, Conviva raised $44 million from Foundation Capital, GGV,[10] and New Enterprise Associates.[11][12]

In 2017, Conviva raised $40 million, with participation from investors such as Future Fund, NEA, Foundation Capital, and Time Warner Investments. [13][14]

Technology

Conviva sells a control platform said to pre-emptively locate video streaming issues and make adjustments to avoid buffering and low quality. Conviva also provides online video analytics on viewer engagement and video performance.[15]

In February 2013, Conviva launched a Viewer Experience Report, analyzing 22.6 billion streams globally throughout 2012. Conviva’s data discovered that 39.9% of their customer’s online video streams experienced buffering in 2012.[16][17] Their data claimed that on average audiences watch 250% more video when there's lower buffering, quicker start time and higher bitrate.[18]

In 2013, Conviva analyzed global data from 45 billion video streams, seen across more than 1.6 billion individual devices and on more than 400 premium media video players. .[19]

Partners

Conviva works with media brands including HBO[20] ESPN, AEG, Vevo, NBC, Turner, Disney,[16] Yahoo,[21] Sky, and Hulu.[22] The company has worked on live streaming events including The World Cup,[22] The Super Bowl,[23] 2010 Vancouver Winter Olympics,[24] March Madness,[25] Wimbledon, and The Masters,[26] In February 2013, Conviva announced a six-year agreement with HBO GO to provide data and video delivery optimization for their HBO GO TV Everywhere platform.[20]

Conviva has partnerships with leading Online Video Platform (OVP) companies including Brightcove[27] thePlatform [28] and others. Conviva also partners with content delivery networks (CDN) including Limelight Networks[29]

References
  1. Kishore, Aditya (2013-08-07). "Why quality of experience is the most critical metric for internet video profitability | Media Network | Guardian Professional". Theguardian.com. Retrieved 2013-10-28.
  2. "Conviva named AlwaysOn Global 250 Global Top Private Company for Innovation in Cloud and Infrastructure Technologies - Yahoo Finance". Finance.yahoo.com. 2013-07-10. Retrieved 2013-10-28.
  3. "Conviva raises $15M from Time Warner - San Francisco Business Times". Bizjournals.com. 2012-02-06. Retrieved 2013-10-28.
  4. "HBO® Signs Six-Year Deal with Conviva for HBO GO® Video Stream Optimization on Select Platforms". FierceCable. 2013-01-23. Archived from the original on 2013-11-05. Retrieved 2013-10-28.
  5. "Conviva Co-Founder Zhang to Deliver Opening Keynote Speech at International Technology Research Event. - Free Online Library". Thefreelibrary.com. 2011-06-03. Retrieved 2013-10-28.
  6. "Providing Guaranteed Services Without Per Flow Management" (PDF). Cseweb.ucsd.edu. Retrieved 2013-11-05.
  7. "Conviva, Inc.: Private Company Information - Businessweek". Investing.businessweek.com. Archived from the original on May 5, 2009. Retrieved 2013-10-28.
  8. "Announcing the 2012 AlwaysOn Global 250 Top Private Companies". Archived from the original on November 15, 2012. Retrieved July 20, 2015.
  9. "Venture Capital News: Conviva Cloess $15M Round". Vcnewsdaily.com. 2012-02-06. Retrieved 2013-10-28.
  10. Suite 100. "Conviva | GGV Capital". Ggvc.com. Retrieved 2013-10-28.
  11. "$15m Series C streams into Conviva | VCVibe.com | Venture Capital, Angel Investing, Funding News, VC Directory". VCVibe.com. Archived from the original on 2013-11-05. Retrieved 2013-11-05.
  12. "Conviva's Innovative LIVE Media Platform Attracts $20 Million Investment - Center for Technology Transfer and Enterprise Creation - Carnegie Mellon University". Cmu.edu. 2008-08-25. Archived from the original on 2013-11-05. Retrieved 2013-10-28.
  13. "Conviva nabs $40M for AI-based video analytics, now valued around $300M – TechCrunch". techcrunch.com. Retrieved 2018-04-17.
  14. Dreier, Troy (2017-06-17). "Conviva Takes $40M in Funding, Plans Product and Sales Expansions". Streaming Media Magazine. Retrieved 2018-04-17.
  15. Summers, Nick (2013-01-23). "HBO Extends Conviva Deal By Six Years To Improve HBO GO". Thenextweb.com. Retrieved 2013-10-28.
  16. "RGB Vet Farassat Joins Conviva | Cable Television News | Broadcast Syndication | Programming". Multichannel.com. 2013-04-15. Retrieved 2013-10-28.
  17. "Why Watching The Oscars Will Be Different This Year". Forbes. 2013-02-22. Retrieved 2013-10-28.
  18. "News Article". Ibeconnects.com. 2013-06-14. Retrieved 2013-10-28.
  19. "Conviva Releases 2014 Viewer Experience Report". 31 March 2014. Archived from the original on 17 May 2014.
  20. "HBO Inks Six-Year Deal With Video-Optimizer Conviva | Cable Television News | Broadcast Syndication | Programming". Multichannel.com. 2013-01-23. Retrieved 2013-10-28.
  21. "Innovator: Hui Zhang's Hiccup-Free Streaming Video". Businessweek. 2013-03-07. Archived from the original on March 8, 2013. Retrieved 2013-10-28.
  22. "World Cup streaming figures smash Super Bowl record". The Independent. Retrieved 2018-06-25.
  23. Peggy Dau (2013-04-16). "NAB 2013 Interview: Darren Feher, CEO of Conviva". nScreenMedia. Archived from the original on 2013-11-05. Retrieved 2013-10-28.
  24. "Conviva to Provide Video Streaming Management Platform for NBC's Coverage of the Vancouver... - NEW YORK, Nov. 5 /PRNewswire/". Prnewswire.com. Retrieved 2013-10-28.
  25. "NCAA March Madness Live Dunks Record 36.6 Million Video Streams | Cable Television News | Broadcast Syndication | Programming". Multichannel.com. 2013-03-26. Retrieved 2013-10-28.
  26. Stacey Higginbotham (2009-12-18). "New Conviva CEO Comes From Big Media — Tech News and Analysis". Gigaom.com. Retrieved 2013-10-28.
  27. "Making Live as Easy as 3-2-1".
  28. "thePlatform Customers Gain Conviva Analytics - Streaming Media Magazine". Streamingmedia.com. 2012-11-09. Retrieved 2013-10-28.
  29. "Limelight Teams With Conviva". Light Reading. Retrieved 2013-10-28.
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