Dr. Squatch
Dr. Squatch is an American personal care brand that focuses on products using natural ingredients marketed specifically to men.[1] Now based in Los Angeles, the company was founded in 2013 in San Diego.[1] Dr. Squatch's products are marketed as made without skin irritants, ingredients that are chemically derived[2] or environmentally damaging, and are not tested on animals.[3]
 Dr. Squatch logo | |
| Industry | Personal care products |
|---|---|
| Founded | 2013 in San Diego, California |
| Founders | Jack Haldrup |
| Headquarters | , |
| Products | Non-toxic/natural emphasis |
| Website | drsquatch |
As of 2021, the company's annual revenue is $100 million per year.[4]
Dr. Squatch's Super Bowl 2021 commercial was criticized for juvenile humour and a lack of diversity.[5][6]
References
- "How this 31-year-old makes millions selling soap online". San Diego Union-Tribune. 2018-09-21. Retrieved 2020-08-27.
- Dr. Squatch - Bar Soaps
- Dr. Squatch - Product Questions
- "Dr. Squatch Scales to $100 Million with Natural Soaps for Men". Practical Ecommerce. 2021-01-22. Retrieved 2022-04-23.
- Mueller, Chris (8 February 2021). "The best and worst commercials from Super Bowl LV". Yardbarker. Burlingame, California. Archived from the original on 11 May 2022. Retrieved 11 May 2022.
- Poggi, Jeanine (5 February 2021). "Super Bowl LV advertisers tackle diversity, inclusion with mixed results". Ad Age. New York City: Crain Communications. Archived from the original on 11 May 2022. Retrieved 11 May 2022.
External links
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