Fittr (app)

Fittr is a health and wellness platform that provides fitness coaching services, diet plans, workout plans. and other fitness tools. The application was launched in 2016 by Jitendra Chouksey.

Fittr
FormerlySQUARE
TypePrivate
Founded2016
FounderJitendra Chouksey
Headquarters
Pune, India
ProductsFittr - Fitness and wellness application

History

Fittr was founded in 2016 by Jitendra Chouksey in Pune, India with an initial investment of Rs 90,000.[1][2][3]

In 2018, Fittr launched its mobile app that provided users with access to diet and training tools, calorie tracker, BMI calculator, personalized guidance, customized plans, and weekly check-ins from coaches.[4][5] A paid version of the app with additional features, called Fittr Prime was released in 2019.[6][7][8]

In November 2019, Fittr launched its services in 12 other countries including the US, the UK, Canada, Australia, and Singapore.[9][10][11]

In April 2020, Fittr raised $2 million in Pre-Series A funding from Surge, a startup accelerator program by Sequoia Capital.[12][13]

In September 2021, the company raised $11.5 million in a Series A round led by Elysian Park Ventures, the investment arm of the Los Angeles Dodgers' ownership group, and Dream Capital, the venture vehicle of Dream Sports.[14][15][16][17]

References
  1. "realme set to empower next-gen users with launch of narzo N55". The News Minute. 2023-04-14. Retrieved 2023-04-28.
  2. "Artificial Intelligence making paradigm shift in India's fitness tech: Fittr CEO Jitendra Chouksey". Zee News. Retrieved 2023-04-28.
  3. "From A WhatsApp Group To A Top Fitness Startup, The Story Of FITTR!". higgle.io. 2020-08-21. Retrieved 2023-04-28.
  4. Maurya, Rajkumar (2018-09-17). "SQUATS Unveils mobile app FITTR for Fitness conscious users". H2S Media. Retrieved 2023-04-28.
  5. Raju, Narasimha (2023-04-12). "India's top five digital health and wellness start-ups". CXOToday.com. Retrieved 2023-04-28.
  6. admin (2020-11-27). "How Fittr is redefining the online fitness and nutrition community globally?". Truepush. Retrieved 2023-04-28.
  7. "Fittr's new brand film encourages people to re-imagine fitness". exchange4media. Retrieved 2023-04-28.
  8. Sachdev, Navanwita Bora (2018-09-20). "Online Fitness Platform SQUATS Unveils Mobile App FITTR". TheTechPanda.com. Retrieved 2023-04-28.
  9. "Stay fit with Fittr: 'Affordable, easy-to-use fitness solutions accessible to the masses'". Financialexpress. Retrieved 2023-04-28.
  10. Bhargava, Yuthika (2022-07-09). "Fittr eyes 100% revenue growth this fiscal". The Hindu. ISSN 0971-751X. Retrieved 2023-04-28.
  11. Mundhra, Laxitha (2021-09-23). "Fitness Startup Fittr Raises $11.5 Mn In Series A To Fuel International Expansion". Inc42 Media. Retrieved 2023-04-28.
  12. Upadhyay, Kunal Manchanda & Harsh (2023-04-13). "Fittr revenue nears Rs 90 Cr in FY22, slips into losses". Entrackr. Retrieved 2023-04-28.
  13. "Better Capital-backed fitness platform Fittr raises pre-Series A funding". VCCircle. Retrieved 2023-04-28.
  14. "The Holistic Fitness App Fittr Receives $11.5M Investment From L.A. Dodgers Owners, Dream Sports". www.sportsbusinessjournal.com. Retrieved 2023-04-28.
  15. "Fitness Start-up Fittr Fires 11% Of Its Employees: Report". outlookindia.com. 2023-03-02. Retrieved 2023-04-28.
  16. "Pune Inc: Homegrown fitness app to use $11.5 million funding to go global, generate jobs". The Indian Express. 2022-05-24. Retrieved 2023-04-28.
  17. "Fitness community platform Fittr bags $11.5M in Series A funding". MobiHealthNews. 2021-09-24. Retrieved 2023-04-28.
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