Soft grunge

Soft grunge is a fashion trend that originated on Tumblr around the late 2000s and early 2010s, influenced by grunge fashion and other 1990s fashion styles.

Soft grunge resurfaced in the early 2020s[1][2]

History

The fashion style originated on the social media platform Tumblr. Alternative Press writer Marian Phillips cited Sky Ferreira as having "largely popularized" the style beginning in 2009.[3]

i-D magazine cited the style as influential on both the e-girl and VSCO girl fashion styles, which originated in the late-2010s.[4][5]

Fashion

Soft grunge is influenced by 1990s fashion,[6] particularly grunge fashion. It often makes use of pastel colours, particularly pinks and blues.[3]

Soft grunge outfits often include: the usage of studs and spikes, Vans skate shoes,[6] platform shoes, floral patterns, flannel shirts,[7] ripped jeans,[8] flower crowns[9] and tennis skirts. Hair is also often dyed.[10]

Music

Soft grunge music merges elements of pop punk, emo, alternative rock and sometimes shoegazing.[11] Notable soft grunge bands include Citizen, Title Fight, Turnover, Basement,[12] Balance and Composure and Tigers Jaw.[13]

References

  1. Jennings, Rebecca (2020-05-07). "Stuck in 2020, pretending it's 2014". Vox. Retrieved 2023-02-05.
  2. Navlakha, Meera (2021-10-26). "TikTok is reviving the 2014 Tumblr-era aesthetic". Mashable. Retrieved 2023-02-05.
  3. Phillips, Marian. "THESE 9 WOMEN ARTISTS DEFINED THE TUMBLR-ERA OF ALTERNATIVE MUSIC". Alternative Press. Retrieved 22 April 2021.
  4. Lanigan, Roisin. "a guide to vsco girls – the tumblr girls of 2019". i-D. Retrieved 22 April 2021.
  5. Kheraj, Alim. "avril lavigne was the original e-girl". i-D. Retrieved 22 April 2021.
  6. Gargione, Frank. "Frank Asks: Why Is It the '90s All Over Again?". racked.com. Retrieved 15 March 2014.
  7. Morgan, Sophie (30 April 2013). "Trend alert: soft grunge". The Upcoming. Retrieved 19 July 2014.
  8. DIRVANAUSKAS, GABRIELE. "The denim trends driving sales". Drapers. Retrieved 22 April 2021.
  9. GARIS, MARY GRACE. "Hole's 'Live Through This' Came Out 20 Years Ago". Elle. Retrieved 22 April 2021.
  10. Cacciatore, Bella. "7 Things I Wish I'd Known Before Dyeing My Hair Pink". Yahoo! News. Retrieved 22 April 2021.
  11. Jones, Marcus. "Friday Five: Ashnikko samples Kelis, Flo Milli's Fiddler on the Roof , and more". Yahoo! News. Retrieved 28 April 2021.
  12. Enis, Eli. "12 albums where a band did something totally unexpected". Kerrang!. Retrieved 28 April 2021.
  13. Cohen, Ian. "Citizen As You Please". Pitchfork. Retrieved 28 April 2021.
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