JoyTunes

JoyTunes Ltd. (DBA Simply)
Industry	Education Technology
Founders	Yuval Kaminka, Yigal Kaminka, Roey Izkovsky
Headquarters	Tel Aviv, Israel
Key people	Yuval Kaminka, (CEO); Roey Izkovsky, (CTO); Yigal Kaminka, (Musical Director)
Products	Simply Piano; Simply Guitar"; "Simply Sing"'; '"Simply tunes"'; "Piano Maestro; Piano Dust Buster;
Website	https://www.hellosimply.com/

JoyTunes Ltd. (DBA Simply ) is a privately held company developing software that teaches creative hobbies, from playing music to drawing and more. The company started out creating mobile apps that teach learners around the world how to play musical instruments, initially the piano and later branching out to other instruments such as the guitar[1] with interactive listening system called MusicSense[2] that can tell acoustically how well you're playing a piano, guitar or a MIDI keyboard.[3]

In July 2022, JoyTunes announced that it was rebranding as Simply,[4] corresponding with the company's leading products[5] Simply Piano, Simply Guitar, Simply Sing and Simply Tune.

Investors

JoyTunes raised $7M from angel investors and VCs. In Aug 2014, JoyTunes raised $5 million in Series A funding led by Aleph VC and with participation from Formation 8 and Genesis Partners.[6] Angel investors include the former CEO of Steinway Musical Instruments, Dana Messina and Zohar Gilon.[7]

In 2019, JoyTunes announced that it raised $25 million in a round led by Tel Aviv-based venture capital firm Qumra Capital and later that year raised $50 million from Google Ventures, Qualcomm Ventures and Hearst Ventures.[8] The company has raised $97 million to date.[9]

References

"'Best App Deals of the Day!'". Yahoo. 27 September 2016.
Tsafir, Yoni (2018-12-20). "A look under-the-hood of Simply Piano (Part 2)". Medium. Retrieved 2020-01-27.
"To Take Up a Musical Instrument, First Pick Up Your Phone". The New York Times. 14 September 2016.
Hitman, Nadia (2022-09-21). "Brand Evolution Through a Product Methodology. From JoyTunes to Simply". Aleph. Retrieved 2022-10-19.
"About Simply | Bringing people together". hellosimply.com. Retrieved 2022-10-19.
https://blogs.wsj.com/venturecapital/2014/08/12/joytunes-collects-5m-to-make-it-fun-to-learn-to-play-music/? Archived 2017-07-07 at the Wayback Machine
"JoyTunes Lands $1.5M, Releases New App to Help You Learn to Play Instruments Through Interactive Mobile Games".
"JoyTunes raising $50m at $1b valuation". Globes. 2021-06-21. Retrieved 2022-10-19.
Hazani, Golan (2021-06-21). "JoyTunes joins unicorn club with $50 million round led by Google's investment arm". CTECH - www.calcalistech.com. Retrieved 2022-10-19.

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[1] "'Best App Deals of the Day!'". Yahoo. 27 September 2016.

[2] Tsafir, Yoni (2018-12-20). "A look under-the-hood of Simply Piano (Part 2)". Medium. Retrieved 2020-01-27.

[3] "To Take Up a Musical Instrument, First Pick Up Your Phone". The New York Times. 14 September 2016.

[4] Hitman, Nadia (2022-09-21). "Brand Evolution Through a Product Methodology. From JoyTunes to Simply". Aleph. Retrieved 2022-10-19.

[5] "About Simply | Bringing people together". hellosimply.com. Retrieved 2022-10-19.

[6] ttps://blogs.wsj.com/venturecapital/2014/08/12/joytunes-collects-5m-to-make-it-fun-to-learn-to-play-music/? Archived 2017-07-07 at the Wayback Machine

[7] "JoyTunes Lands $1.5M, Releases New App to Help You Learn to Play Instruments Through Interactive Mobile Games".

[8] "JoyTunes raising $50m at $1b valuation". Globes. 2021-06-21. Retrieved 2022-10-19.

[9] Hazani, Golan (2021-06-21). "JoyTunes joins unicorn club with $50 million round led by Google's investment arm". CTECH - www.calcalistech.com. Retrieved 2022-10-19.