M.H. Hoffman

M. H. (Maurice Henry) Hoffman (March 21, 1881 – March 6, 1944) was an American studio owner and film producer. In the 1920s and 30s, Hoffman made films for seven different studios.[1] He is particularly associated with Poverty Row where studios he founded -Allied Pictures, Liberty Pictures and Tiffany Pictures produced mainly low-budget B pictures.

M. H. Hoffman
BornMarch 21, 1881
Chicago, Illinois, United States
DiedMarch 6, 1944 (aged 62)
Los Angeles, California, United States
Occupation(s)Film producer, production company founder
Years active1910-1938 (film)

Early Years

Born in Chicago on March 20, 1881, Hoffman earned a Bachelor of Law degree in 1900 from New York University. He was admitted to the bar in New York, New Jersey, and Massachusetts and practiced law until 1910.[2]

Studio Years
M. H. Hoffman (March 21, 1881 – March 6, 1944) was an American motion picture studio owner and producer

From 1910 to 1917, Hoffman was general manager of the Universal Film Company, a film exchange in New England.[3] He resigned in 1917 to independently produce and distribute pictures.[4]

In 1920 Hoffman co-founded Tiffany Pictures (later Tiffany-Stahl Pictures) in Hollywood with Mae Murray and her then-husband, Robert Z. Leonard. The largest of the Poverty Row studios,[5] Tiffany Pictures produced eight Mae Murray pictures, which were considered outstanding productions at the time. Between 1921 and 1932, the studio released at least 70 silent and sound features.[6] Tiffany-Stahl booked its films into nearly 2,500 theaters but was hurt by the lack of a profitable distribution network.[7]

In the 1922-1926 period, Hoffman was General Advisory Director. and then Vice President of Truart Film Corporation, a New York production and film exchange company.[8]

In 1930 Hoffman founded and was Acting President and General Manager of Liberty Productions.[9]

In 1931 Hoffman founded and was President of Allied Pictures Corporation. His son, M. H. (Paul E.) Hoffman, Jr., was vice president. At Allied, Hoffman signed Ginger Rogers, Lila Lee and Hoot Gibson and used the profits from their films to back literary adoptions that he wanted to make including "Vanity Fair (1932)" and "Unholy Love (1932)."[10]

In 1932, Hoffman was president of the Independent Motion Pictures Producers Association (IMPPA).[11] Comparable to the Motion Pictures Producers Association, the organization dealt primarily with production and union problems.

A contract dispute with Gibson and growing indebtedness to Herbert Yates of Consolidated Film Service for film processing ended Allied in 1934. Hoffman reopened Liberty Pictures and produced thirteen movies, mostly literary adaptions of short stories and popular novels. In 1935, Yates foreclosed on the remaining assets of Allied and Liberty Pictures and merged the studio assets into his newly formed Republic Pictures. Hoffman left Republic shortly after that and produced three more films at Grand National before retiring in 1938.[12]

Personal life

Hoffman and his wife, Mary, had a daughter, Hermine Hoffman Ruskin, and two sons, M. H. Jr. (Paul. E. Hoffman) and George F. (adopted). He died in Los Angeles on March 6, 1944, at age 61. His cremated remains were taken to New York for inurnment.[13]

Selected filmography

References
  1. Reed, Robert J. "A Squalid-Looking Place: Poverty Row Films of the 1930s. Ph.D. Thesis". McGill University, Montreal, Canada. Retrieved 15 April 2023.
  2. Hoffman, M. H. "The motion picture almanac (1929)". Media History Digital Library. Exhibitors Herald-World. Retrieved 15 April 2023.
  3. The Moving Picture World. "M. H. Hoffman Visits". Media History Digital Library. New York, Chalmers Publishing Company. Retrieved 15 April 2023.
  4. The Motion Picture Almanac (1929)
  5. Reed. A Squalid-Looking Place: Poverty Row Films of the 1930s, p. 112
  6. Fernett, Gene (1973). Hollywood's Poverty Row 1930–1950. Coral Reef Publications. p. 31, ISBN 978-0914042013
  7. Crafton, Donald (1997). The Talkies: American Cinema's Transition to Sound 1926–1931 (1st paperback printing ed.). University of California Press. p. 215. ISBN 0-520-22128-1. Retrieved 20 April 2023.
  8. Film Year Book 1923. "Truart Film Corporation". Media History Digital Library. Wid's Film and Film Folks Inc. Retrieved 15 April 2023.
  9. Rober J. Reed, A Squalid-Looking Place: Poverty Row Films of the 1930s. p. 103
  10. A Squalid-Looking Place: Poverty Row Films of the 1930s, p. p.103
  11. Hoffman, M. H., Motion Picture Almanac 1937-38
  12. Stephens, E.J. "Early Poverty Row Studios". Arcadia Publishing, 2014. Retrieved 15 April 2023.
  13. Maurice H. Hoffman, obituaries, The Los Angeles Times, March 8, 1944, p. 11

Bibliography
  • Donald Crafton. The Talkies: American Cinema's Transition to Sound 1926–1931. The University of California Press, 1997.
  • E.J. Stephens and Marc Wanamaker, Marc. Early Poverty Row Studios. Arcadia Publishing. 2014
  • Michael R. Pitts. Poverty Row Studios, 1929–1940: An Illustrated History of 55 Independent Film Companies, with a Filmography for Each. McFarland & Company, 2005.
  • Robert J. Read, A Squalid-Looking Place: Poverty Row Films of the 1930s. Ph.D. Thesis. McGill University, Montreal. August 2010.


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