Makshoof Music

Makshoof Music is a Middle East-based online platform dedicated to undiscovered musical talent. The platform launched in July 2010 as a part of the Middle East-based website triplew.me

First winner

The winning profile from Makshoof Music's first iteration belonged to Egyptian singer/songwriter Shady Ahmed. The decision came after an extensive voting process which took into consideration public votes as well as a jury decision. The jury included Adam Grundey from Rolling Stone Middle East in addition to other music industry professionals.[1] In January 2011, Shady Ahmed was awarded recording time at a Dubai-based studio as well as a host of other opportunities, such as a performance on Dubai One TV[2] and a segment on City 7 TV.[3]

The re-launch of Makshoof Music

Makshoof Music partnered with EMI Arabia to offer Middle Eastern talent the chance to be on the second volume of the Rock the Kasbah compilation.[4]

References
  1. Shady Ahmed Wins Makshoof Music Grundey, Adam. Rolling Stone Middle East. December 01, 2010
  2. Shady Ahmed performing on Twenty Something (Season One)
  3. Segment on City 7 TV About Makshoof Music and Shady Ahmed
  4. 'Rock the Kasbah' with EMI and triplew.me Archived 2013-02-19 at archive.today
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