Peter Swann

He became chairman of Gainsborough Trinity in October 2008.[2] During his time at the Lincolnshire club, he is believed to have invested £1.5 million.[3]

In 2009, he appointed former Premier League manager Brian Little as the club's new manager, although going on to sack him in August 2011 after a poor run of form.[4]

On 14 November 2011, Swann announced he had agreed a deal in principle to move Trinity to a new stadium on the site of the former Castle Hills secondary school. Swann stated that a move away from The Northolme was necessary to allow the club to grow.[5] On 14 May 2012, he announced that the stadium would be a 4,000 seater stadium and would be a community project, not a football one.[6]

Trinity under new manager Steve Housham advance into the Conference North play-off final after beating FC Halifax Town 3-2 on aggregate, with Swann saying the club had over-achieved.[7] Nuneaton won the final 1-0 to secure promotion to the Conference Premier.[8]

On 28 August 2012, Swann announced he would leave his position as owner of the club for health reasons but had agreed to finance them until the end of the season and would leave them debt free.[9]

Swann later admitted he was walking away from the club in part because the "Blues Club" social club who owned The Northolme would not sell the ground to him, despite stating he didn't want to sell the stadium he only wanted it for the club and the fans.[10]

He became chairman of Scunthorpe United during the 2013 pre-season, seeing off competition from Sheffield-based boxing promoter Dennis Hobson for the post. He sacked manager Brian Laws following the first-round FA Cup defeat to local rivals Grimsby Town.[11] In 2015, he said of his takeover: "We picked up a club with no systems in place, it was run as a hobby and that is what we have cleared up. There were no records in several departments, no invoices, no purchase ledger, no structure and certainly no leadership at key levels and it has been a huge job to try and achieve."[12]

Swann held an 87.5% stake in the club, as of November 2016.[13]

In December 2013, he spoke of his intent to construct a new stadium for Scunthorpe by 2015.[14] The club were later scheduled to move in to the new ground for the start of the 2016-2017 English football season.[15] After delays and complications over the new stadium's location, the club were unable to proceed with this plan and instead are looked to redevelop their current home. [16]

Under his direction, Scunthorpe waived shirt sponsorship money and allowed the charity Prostate Cancer UK to have their name and logo displayed on the front of the team's shirts, to help raise awareness of the disease during the 2015-2016 season. The charity's director of fundraising said he was "incredibly grateful" to Swann and his family for their support in an "exciting project".[17] In 2021, Scunthorpe made Cancer Research UK their main shirt sponsors.[18]

In August 2020 The Scunthorpe Telegraph described Mr Swann as "having earned his justified reputation as a ‘sacker'."[19]

On 31 March 2022 with the club 10 points adrift at the bottom of League Two and his position attracting considerable public criticism, Swann announced his resignation as chairman with immediate effect.[20] His family remain majority shareholders, but on 21 July 2022 he indicated that discussions over a sale were at an advanced stage.[21] In September, it was reported that takeover talks had collapsed.[22]

On 1 December 2022, the club stated that a deal had been agreed for its sale, following staff wages for November not being paid on time.[23] The deal failed to be finalised and on 11 January 2023, Scunthorpe United were served a winding-up petition by HM Revenue and Customs over an apparent unpaid tax bill, on which Swann declined to comment.[24] On 14 January 2023, United fans invaded the pitch during the second half of their 2–0 National League defeat by Woking, in a protest against Swann[25] (also also involved in separate court action regarding gambling debts).[26]