United24 Media

UNITED24 Media is a Ukrainian English-language digital media created by the Ministry of Digital Transformation of Ukraine during the 2022 Russian invasion of Ukraine.

UNITED24 Media
Type of site
multimedia platform
Available inEnglish
Headquarters
Kyiv
,
Ukraine
Country of originUkraine
OwnerOffice of the President of Ukraine
Created byMinistry of Digital Transformation
Key peopleMykhailo Fedorov
URLu24.media
LaunchedJuly 21, 2022 (2022-07-21)
Current statusActive

History

United24 Media was launched on July 21, 2022, on the Instagram social network. The pilot issue was devoted to the importance of drones in the Russo-Ukrainian war. The project is managed by the Ministry of Digital Transformation of Ukraine.[1] The concept was created free of charge by Fedoriv Marketing & Innovations Agency as a strategic partner of the project.

Description

It is an English-language digital media in a modern format, centered around a YouTube channel and social media platforms. United24 Media works on individual episodes and covers six themes: culture, history,[2] people, technology, business and war.[3] Key audiences correspond to the list of countries that most support Ukraine during the war and show great interest in Ukraine. These are the United States, the United Kingdom, the European Union and Canada. However, United24 Media's content is designed to reach a broad audience that actively uses social media, YouTube and other interactive formats.

See also

References
  1. "Цифрове медіа United24 запустять в Україні". armyinform.com.ua. ArmyInform. July 22, 2022.
  2. Svitlana Nadtoka (September 30, 2022). "Зеленський опублікував відео про історію Донбасу". ua.korrespondent.net. Korrespondent.
  3. "Новий випуск United24 Media про війни, які розв'язала рф упродовж 30 років". ukrinform.ua. Ukrinform. September 13, 2022.
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