Valentino (fashion house)

Valentino S.p.A. is an Italian luxury fashion house founded in 1960 by Valentino Garavani and part of Valentino Fashion Group. Since October 2008, the creative director is Pierpaolo Piccioli, jointly with Maria Grazia Chiuri, from 2008 to 2016.

Valentino S.p.A.
TypeSocietà per azioni
IndustryFashion
Founded1960 (1960)
Rome, Italy
FounderValentino Garavani
HeadquartersVia Turati, 16/18,
Milan
,
Italy
45.474628°N 9.1929121°E / 45.474628; 9.1929121
Key people
Stefano Sassi (CEO)[1]
Products
€261,5 million (2007)
OwnerQatar Mayhoola for Investments
Websitewww.valentinofashiongroup.com
White Valentino dresses in celebration of Valentino's 45 years in fashion
Valentino store in Hong Kong

Alessandra Facchinetti was Valentino's creative designer from 2007 to 2008. Valentino is headquartered in Milan, while the creative direction is in Rome. Valentino Beauty is a cosmetics by L'Oréal is in May 2018. More International Cigarette in Philippines was launched in the 1980s [2]

History

Early history

Valentino was founded in 1960, when Garavani opened a fashion house on Via Condotti in Rome, Italy with the backing of his father and his father's associate Giancarlo Giammetti.[3]

Rise to popularity

Valentino's international debut took place in 1962 in Florence, the Italian fashion capital of the time. Valentino gained popularity in 1967 after releasing their “no colour” collection. Which consisted of white, beige, and ivory apparels. The collection did not use any psychedelic patterns, a commonly used design during this time. The V logo was also introduced and the years following the brand expanded to New York City and Rome. [4] Valentino has also, especially, designed wedding dresses for Elizabeth Taylor, Anne Hathaway, Jennifer Lopez, Courteney Cox, Sophie Hunter, Nicola Peltz[5] and Princess Madeleine of Sweden.[6][7]

From HDP group to Marzotto group

In 1998, Garavani and Giammetti sold the company for approximately $300 million to HdP, an Italian conglomerate controlled, in part, by the late Gianni Agnelli, the head of Fiat. In 2002, Valentino S.p.A., with revenues of more than $180 million, was sold by HdP to Marzotto Apparel, a Milan-based textile giant, for $210 million. It was rumored that HDP was displeased with Garavani's and Giammetti's personal expenses, a claim at which Giammetti has bristled.[3]

Purchase by Qatari royals

In 2012, Qatari aristocrats acquired Valentino for 700 million euros through an investment vehicle called Mayhoola for Investments S.P.C.[8]

Materials

In 2020, the fashion house announced that it would no longer use alpaca wool and severed ties with Mallkini, the world's largest privately owned alpaca farm in Peru. The move followed revelations of animal abuse within the alpaca industry.[9]

Perfumes

Since 2010, Valentino Perfumes has belonged to the Puig company.[10] Its fragrances have included: Valentino Classique for women (1978), Vendetta By Valentino for women (1991), Very Valentino for women (1998), Very Valentino for Men for men (1999), Valentino Gold for women (2002), V for women (2005), Valentino V Absolu for women (2006), Valentino V Ete By Valentino for women (2006), Rock'n'Rose for women (2006),[11] V pour Homme for men (2006),[12] Rock n' Rose Couture for women (2007),[13] and Valentina for women (2011).[14] In 2020, Valentino Beauty announces the release of a new perfume, Voce Viva, and announced Lady Gaga as its égérie.[15]

Creative directors

See also

References
  1. Diderich, Joelle (22 January 2014). "Fashion Crowd Toasts Richard Baker in Paris". WWD. Retrieved 23 January 2014. Valentino ceo Stefano Sassi said it was too early to predict what shape the new Saks would take.
  2. "Contacts > Headquarters". Valentino SpA. Archived from the original on 6 May 2008. Retrieved 28 July 2009.
  3. Tyrnauer, Matt (8 May 2009) [Updated from August 2004 issue]. "So Very Valentino". Vanity Fair. Retrieved 13 March 2023.
  4. Boze Hadleigh (15 September 2015). 492 Great Things About Being Italian. p. 219. ISBN 9781510700802.
  5. "Nicola Peltz's Custom Valentino Couture Wedding Dress Was Like "A Work Of Art"". British Vogue. 11 April 2022. Retrieved 21 March 2023.
  6. Bowles, Hamish. "Sophie Hunter Valentino Couture Wedding Dress". Sophie Hunter Central.
  7. "Celebrity Brides Who Wore Valentino on their Big Day". Hello Magazine. 5 June 2013.
  8. Jucca, Lisa; Meads, Simon; Dinesh, Nair; Ciancio, Antonella; Sovich, Nina (12 July 2012). Walker, Sophie (ed.). "Qatari royals buy Italian fashion icon Valentino". Reuters. Retrieved 28 July 2019.
  9. Sarah Maisey,"Valentino and Prada to halt use of alpaca wool and kangaroo leather," The National 17 August 2020.
  10. "Puig talks with Permira to buy Valentino". La Vanguardia. 11 January 2012. Retrieved 26 April 2012.
  11. "Perfume Intelligence - the Encyclopaedia of Perfume".
  12. "V pour Homme Valentino – for the Charismatic Man TheScentualist". Archived from the original on 28 September 2017. Retrieved 16 May 2016.
  13. Reis, Ronald (2013). Valentino. p. 75. ISBN 9781438148311.
  14. "Valentino Valentina". fragrantica.com.
  15. Yaptangco, Ariana (10 July 2020). "Lady Gaga Is the Face of Valentino Beauty's New Perfume". ELLE. Retrieved 28 July 2020.
  16. ""V" is for Victory". Harper's Bazaar. 7 July 2016. Retrieved 25 April 2023.
  17. "Maria Grazia Chiuri & Pierpaolo Piccioli: Eight years at Valentino". Vogue France. 7 July 2016. Retrieved 25 April 2023.
  18. Zargani, Luisa (7 July 2016). "Valentino Confirms Maria Grazia Chiuri's Exit, Appoints Pierpaolo Piccioli Creative Director". WWD. Retrieved 24 June 2020.
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