Zedge

Zedge is a content distribution platform that provides consumers with a way to personalize their mobile devices. The platform offers a variety of customization options, including ringtones, wallpapers, home screen app icons, widgets, and notification sounds.[2]

Zedge
Developer(s)Zedge
Initial release2003
Operating systemAndroid, iOS, Windows Phone[1]
Available inEnglish
TypeContent Discovery Platform
WebsiteZedge

Amateur and professional artists can launch a virtual storefront in Zedge allowing them to market and sell their content to Zedge's global user base. As of February 2, 2023, the Zedge app has been downloaded over 436 million times and has approximately 30 million monthly active users.[3] It has consistently ranked among the top 60 most popular free apps in Google Play in the US. In 2013, Zedge was recognized as one of Time's Best 50 Android Apps.[4]

In recent years, the company has expanded its offerings with the launch of Shortz, a mobile app, in 2019.[5] In 2021, Zedge acquired online emoji encyclopedia Emojipedia.[6][7] In 2022, Zedge acquired photography and mobile gaming company GuruShots.[8]

In 2023 for Russian users the site became unreachable by the administration.

History

Zedge was founded by Tom Arnøy, Kenneth Sundnes, and Paul Shaw in Norway in 2003.[9] In June 2016, Zedge's parent company was spun off from IDT[10] as a publicly traded company listed on the New York Stock Exchange.[11] As of 2018 it has offices in Trondheim, Vilnius, and New York City.

References
  1. "ZEDGE™ Ringtones & Wallpapers - Windows Phone Apps+Games Store (United States)". Retrieved 2014-08-13.
  2. July 2020, Mike Williams 29 (2020-07-29). "How to download Zedge". Tom's Guide. Retrieved 2021-08-05.
  3. "ZEDGE - Everything you". Zedge. Retrieved 2023-02-04.
  4. Newman, Jared (2013-07-01). "50 Best Android Apps for 2013". Time. Retrieved 2013-09-16.
  5. "Announcing 'Shortz' Chat Stories by Zedge". www.accesswire.com. Retrieved 2021-08-05.
  6. Price, Rob. "Emojipedia, the internet's encyclopedia for emojis, just got acquired by phone software company Zedge". Business Insider. Retrieved 2021-08-05.
  7. "Zedge Acquires Emojipedia, the Leading Authority on Emojis". finance.yahoo.com. Retrieved 2021-08-05.
  8. "Zedge acquires GuruShots for $34.8M (NYSE:ZDGE) | Seeking Alpha". seekingalpha.com. Retrieved 2022-04-14.
  9. "About Zedge". Retrieved 2013-09-16.
  10. "IDT board suggests possible spinoff of subsidiary". Archived from the original on October 31, 2014. Retrieved 2013-09-16.
  11. Yenikalayci, Yunus (2016-06-14). "Recent Spin-Off Zedge: Precursor In Device Personalization". Seeking Alpha. Retrieved 2018-08-31.
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