ZuluTrade

ZuluTrade was founded in 2007 by Leon Yohai and Kosta Eleftheriou.[6] Eleftheriou left the company in 2008. Yohai traded on the FXCM trading platform prior to founding ZuluTrade. He created a software connected to FXCM's API that allowed him to copy trading strategies in his realm of interest. The concept was then put into beta in 2008.[6] By 2009, the company had over 4,500 "expert" trader (or "signal provider") portfolios whose trading strategies could be copied by the platform's user base.[7]

In 2011, ZuluTrade was listed among The Daily Telegraph's "Start-Up 100" in the category of "Finance, Payments and Ecommerce."[8] The company also unveiled several new features including the ability to follow other followers (rather than just signal providers)[9] and the requirement for signal providers to be profitable in order to receive payment.[10] In November 2012, ZuluTrade redesigned their website and added more new features including ZuluGuard.[11] By the end of 2013, the company had around 120 employees, 40 of whom were designated for customer support.[6]

In September 2014, Zulutrade expanded in Japan through the acquisition of a regulated investment advisor, Market Crew Investment Advisor Co., Ltd., and launched its collaboration with local FX retail brokers. The first Japanese broker was Arena FX Co., Ltd.[12] In March 2015, ZuluTrade Group announced that the platform was awarded an EU Portfolio Management License from the European Union. The designation made the company a licensed portfolio management company in the EU.[13]

In December 2021, ZuluTrade joined Finvasia Group. Finvasia has been working to increase its reach in Europe, North America and Middle-East in various ways in order to create a complete ecosystem for retail and institutional investors.

With ownership of more than a dozen brands in the fintech and financial services industry, Finvasia reaches millions of investors around the world. It has offices in over 5 countries, serves clients in more than 150 countries and is regulated by over a dozen regulators around the globe.[14]

Recently, the organization has been acquired by Finvasia.[15]

The ZuluTrade service is a social and copy trading online platform that allows users to mimic the investing strategies of trading "experts" in forex markets.[1][2] The user base is typically split into two categories: signal providers and followers. Signal providers are generally traders that have developed a strategy willing to share and can be copied by their followers.[6][16] Followers can also mimic strategies of the portfolios created by other followers.[9] Signal provider compensation fees are based on the success and popularity of their trading strategies.[17]

The platform also has several features, including ZuluGuard, that automatically unfollows a signal provider if their trading strategies change. Lock Trade allows users to verify the execution of a trade after the signal has been received. The website also features several social network-like features including comments and forums.[11] The platform also has a feature called ZuluScript which allows users to create scripts that designate specific parameters as criteria for trading robots (known as "Expert Advisors") to automatically start making trades.[18] Additionally, ZuluTrade operates a binary option social trading platform.[5]

ZuluTrade provides rankings of investor performance and allow investors to immediately observe and copy other trader's portfolios.[19] This is provided by simulator which shows overall profit, alerts user if a margin call occurred and even allows user to download a spreadsheet of all the simulated trades.[20]

• Official website