Startup company

A startup company (startup or start-up) is a new and fast-growing company. They try to meet a marketplace need, offering an innovative product, process or service.[1][2][3]

A start-up is usually a small business, a partnership or an organization.[4] Rapid growth is what they aim for. Often, startup companies use the internet, e-commerce, computers, and telecommunications.

The term became fashionable in the dot-com bubble of the late 1990s, when a great number of internet-based companies were formed.[5]

Some startups become big and they become unicorns, i.e. privately held startup companies valued at over US$1 billion. The term was coined in 2013 by venture capitalist Aileen Lee, choosing the mythical animal to represent the statistical rarity of such successful ventures. According to TechCrunch, there were 452 unicorns as of May 2019, and most of the unicorns are in the USA, followed by China. The unicorns are concentrated in a few countries. The unicorn leaders are the U.S. with 672 companies, China with 182, India with 74 and the U.K. with 51.[6]

References
  1. Robehmed, Natalie. "What Is A Startup?". Forbes. Retrieved 2020-03-27.
  2. Fontinelle, Amy. "What Exactly Is a Startup?". Investopedia. Retrieved 2020-03-27.
  3. "What Is a Startup Company, Anyway?". www.startups.com. Retrieved 2020-03-27.
  4. Robehmed, Natalie (16 December 2013). "What Is A Startup?". Forbes. Retrieved 30 April 2016.
  5. Blank, Steve and Dorf, Bob 2012. The startup owner's manual. K&S Ranch. ISBN 978-0984999309
  6. "Explore the world of unicorns". Dhandho Karo.
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