Aditya Birla Fashion and Retail

Aditya Birla Fashion and Retail Limited (ABFRL) is an Indian fashion retail company headquartered in Mumbai. ABFRL was previously known as Pantaloons Fashion & Retail Limited prior to its acquisition by the Aditya Birla Group.[4]

Aditya Birla Fashion and Retail Ltd.
TypePublic
BSE: 535755
NSE: ABFRL
IndustryRetail
Founded1997
Headquarters
Mumbai, Maharashtra
,
India
Area served
India
Key people
Ashish Dikshit (MD)
ProductsClothing
BrandsPeter England, Louis Philippe, Van Heusen, Allen Solly, Pantaloons[1]
RevenueIncrease ₹8,236.80 crore (US$1.0 billion) (2022)[2]
Increase ₹1,099.09 crore (US$140 million) (2022)[3]
Increase ₹−108.7 crore (US$−14 million) (2022)[3]
Total assetsIncrease ₹9,765 crore (US$1.2 billion) (2020)[3]
Total equityDecrease ₹249 crore (US$31 million) (2020)[3]
OwnerAditya Birla Group (56%)
Number of employees
25,000+ (2020)[3]
ParentAditya Birla Group
Websitewww.abfrl.com

History
A Pantaloons store in Kolkata.

Madura Garments was established in 1988, acquired by the Aditya Birla Group in 1999 and was renamed Madura Fashion & Lifestyle in 2010.[5][6]

The garment activities of group holding company Aditya Birla Nuvo and another group entity, Madura Garments Lifestyle Retail, would be demerged into listed firm Pantaloons Fashion & Retail Ltd (PFRL) under the scheme of arrangement. Madura owns and retails brands such as Louis Philippe, Van Heusen, Allen Solly, Peter England [4]

In 2012, Aditya Birla Nuvo acquired major stakes in Pantaloons. In 2015, Pantaloons was renamed Aditya Birla Fashion and Retail Ltd. (ABFRL).[7]

Store

As on 31 March 2023, ABFRL has a network of 3468+ stores with a presence across 25,000 multi-brand outlets (approx) with 6,500+ point of sales in department stores across India.[8][9][10]

Operations

ABFRL portfolio includes several brands such as Louis Philippe, Van Heusen, Allen Solly and Peter England established for over 25 years.[11] Pantaloons brands caters to men, women and children with a mix of private labels and licensed brands in apparel and accessories.[12]

ABFRL holds online and offline rights to the India network of California-based fashion brand Forever 21. Its International Brands portfolio includes The Collective and select mono-brands such as Simon Carter, Hackett London, Ted Baker, Ralph Lauren, American Eagle, and Fred Perry.[13]

Partnership, Merger & Acquisition

Starting in the 2010s, the company made multiple acquisitions and mergers[14]

YearTypeCompany NameNotesValuation/StakeCites
2016PartnershipTed BakerTed Baker is a British high-street clothing retail company, founded in 1988 in Glasgow, Scotland-[15][16]
2016AcquisitionForever 21Forever 21 is a multinational fast fashion retailer headquartered in Los Angeles, California, United States.$26 mn[17]
2017PartnershipSimon CarterSimon Carter Ltd. Is a British fashion design company specialising in men's accessories and menswear, founded in London in 1985NA[18]
2018PartnershipAmerican Eagle OutfittersAmerican Eagle Line is an American clothing and accessories retailer headquartered at SouthSide Works in Pittsburgh, Pennsylvania, founded in 1977.N/A[19]
2018PartnershipRalph LaurenRalph Lauren Corporation is an American publicly traded fashion company, founded in 1967 by American fashion designer Ralph LaurenNA[20]
2019AcquisitionJayporeJaypore is an Indian fashion women entnic wear brand₹110 crore[21]
2019AcquisitionTG Apparel & DecorTG Apparel & Decor is an Indian clothing brandN/A[22]
2019AcquisitionShantanu & NikhilShantanu & Nikhil is an Indian Fashion Designer51% Stake[23]
2021PartnershipSabyasachiSabyasachi is an Indian fashion & jewellery label51% Stake (Rs 398 crore)[24]
2021PartnershipTarun TahilianiTarun Tahiliani is an Indian fashion & jewellery designer33.5% Stake (Rs 67 crore)[25]
2022Agreement to SellReebokReebok is an American fitness footwear and clothing brandN/A[26]
2022PartnershipMasaba GuptaMasaba Gupta is an Indian fashion designer51% stake[27][28]
2023AcquisitionTCNS Clothing LimitedTCNS Clothing is an Indian public limited company, manufactures footwear51% stake[29]

Data Breach

In December 2021, Indian retailer Aditya Birla Fashion and Retail were breached and ransomed by ShinyHunters. The ransom demand was allegedly rejected and data containing 5.4M unique email addresses were subsequently dumped publicly on a popular hacking forum the next month. The data contained extensive personal customer information including names, phone numbers, physical addresses, DoBs, order histories and passwords stored as MD5 hashes. Hacker claimed Aditya Birla Fashion's websites are still vulnerable while company says 'Access Secured'.[30][31][32]

References
  1. "Aditya Birla Fashion and Retail proposes to raise Rs 500 crore through NCDS". 6 January 2023.
  2. "Aditya Birla Fashion And Retail Limited Q4 FY-21" (PDF). abfrl.
  3. "Aditya Birla Fashion and Retail Ltd. Financial Statements". moneycontrol.com.
  4. "Pantaloons changes its name to Aditya Birla Fashion and Retail". The Economic Times. Retrieved 23 October 2020.
  5. Agarwal, P. R. Sanjai,Sapna (3 May 2015). "Aditya Birla Group to merge apparel business units". mint.
  6. "Aditya Birla's Madura Fashion and Lifestyle business to move to a 12-season cycle". FashionNetwork.com.
  7. "Aditya Birla Nuvo acquires major stake in Pantaloons - The Textile Magazine". Indiantextilemagazine.
  8. "Aditya Birla Fashion Board meeting on 23 October to consider proposal on fund raising; shares up by 6 per cent". Zee Business. 21 October 2020.
  9. "Aditya Birla Fashion and Retail Limited". sebi.gov.in.
  10. "Deciphering Aditya Birla Fashion's growth plans". The Economic Times.
  11. "The Trends" (PDF). abfrl.com.
  12. Mudgill, Amit. "Will ABFRL stock hit Rs 200 mark after big Flipkart deal?". The Economic Times.
  13. "ABFRL completes acquisition of Forever 21 for Rs 175 crore - ET Retail". ETRetail.com.
  14. "Media | Press releases | Aditya Birla Nuvo to acquire controlling stake in Future Group's Pantaloons Format business". Aditya Birla Nuvo. 30 April 2012. Retrieved 22 June 2014.
  15. "Aditya Birla signs Ted Baker deal for India". FashionNetwork.com.
  16. "Aditya Birla Fashion to bring UK brand Ted Baker to India". The Economic Times. 4 November 2016.
  17. "Aditya Birla Fashion to acquire Forever 21 in India for $26 mn". The Economic Times. 5 July 2016.
  18. "Simon Carter enters India via tie-up with Aditya Birla Fashion and Retail". Financialexpress.
  19. Pani, Priyanka. "Aditya Birla Fashion brings American Eagle line to India". @businessline.
  20. "Ralph Lauren enters into license agreement with ABFRL to open stores in India". FashionNetwork.com.
  21. Tandon, Suneera (10 June 2019). "Aditya Birla Fashion and Retail acquires Jaypore". mint.
  22. "Aditya Birla Fashion Retail to acquire 2 ethnic wear brands". The Times of India. 10 June 2019.
  23. "Aditya Birla Fashion to acquire 51% stake in retail firm of designer Shantanu & Nikhi". The Economic Times. 15 July 2019.
  24. "Aditya Birla Fashion Buys 51% stake in Sabyasachi Couture for Rs 398 crore". Timesnownews.
  25. "Aditya Birla Fashion partners with Tarun Tahiliani for ethnic wear brand". Financialexpress.
  26. Malviya, Sagar (13 August 2022). "Aditya Birla Fashion to now own and operate Reebok stores in select markets". The Economic Times.
  27. "Masaba Gupta announces partnership with Aditya Birla Fashion and Retail Limited". Vogue India. 14 January 2022.
  28. "Aditya Birla Fashion ties up with designer Masaba Gupta to launch new D2C brand". India Today.
  29. Malviya, Sagar (6 May 2023). "Aditya Birla Fashion to acquire 51% stake in TCNS Clothing for Rs 1,650 cr". The Economic Times.
  30. "Aditya Birla Fashion and Retail faces data breach on its portal". The Economic Times.
  31. "Aditya Birla Fashion and Retail LTD. (ABFRL) Hacked -- All Data Leaked Online". 11 January 2022.
  32. "Aditya Birla Fashion and Retail Sites Said to Still be Vulnerable; Company Says 'Access Secured'". 18 January 2022.
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