Halfbrick Studios

Halfbrick Studios Pty Ltd is an Australian video game developer based in Brisbane.[1] The company primarily worked on licensed games until 2008. The company is best known for Fruit Ninja (2010), Jetpack Joyride (2011), and Dan the Man (2015).[2][3][1] They create games for Windows, Xbox, PlayStation, Windows Phone, Android and iOS.[2]

Not to be confused with HB Studios.

Halfbrick Studios Pty Ltd
TypePrivate
IndustryVideo games
Founded2001 (2001)
Headquarters
Brisbane
,
Australia
Number of locations
3 (2019)
Area served
Worldwide
Key people
Shainiel Deo (CEO)
ProductsVideo games
Number of employees
30 (2019)
Websitehalfbrick.com

Outside of their Brisbane headquarters, Halfbrick also has offices in Sydney, Adelaide, Spain, Bulgaria, and Los Angeles.[4] In March 2012, Halfbrick Studios acquired Onan Games for an undisclosed price to make use of their software Mandreel, which allows games to support iOS, Android, Adobe Flash and HTML5 development.[5]

In 2017, Halfbrick Studios was inducted into the Queensland Business Leaders Hall of Fame.[6] Halfbrick is one of Australia's fastest growing companies, and is among Australia's most notable cultural exports.[7]

Fruit Ninja

By 2012, Fruit Ninja was on one third of all iPhones in the United States.[8] By 2015, the game had been downloaded over 1 billion times.[9] In 2020, the company announced a "complete rebuild" of the game with a new engine and new graphics.[8]

Games
Year Title Platform(s)
2002 Rocket Power: Beach Bandits Game Boy Advance
2003 Fuzz & Rocket (cancelled)
2004 Ty the Tasmanian Tiger 2: Bush Rescue
2005 Ty the Tasmanian Tiger 3: Night of the Quinkan
2006 Barnyard
Avatar: The Last Airbender
Nicktoons: Battle for Volcano Island
2007 Heatseeker PlayStation Portable
Avatar: The Last Airbender – The Burning Earth Game Boy Advance
The Legend of Spyro: The Eternal Night PlayStation 2, Wii
2008 Hellboy: The Science of Evil PlayStation Portable
Avatar: The Last Airbender – Into the Inferno Nintendo DS
2009 Star Wars: The Clone Wars – Republic Heroes[10] Microsoft Windows
Marvel Super Hero Squad Nintendo DS
Halfbrick Blast Off Xbox 360, PlayStation Portable, PlayStation 3
Halfbrick Echoes Xbox 360, PlayStation Portable, PlayStation 3, Zune HD
Halfbrick Rocket Racing / Aero Racing Xbox 360, PlayStation Portable, PlayStation 3
2010 Age of Zombies iOS, Android, PlayStation Portable, PlayStation Vita, Ouya
Fruit Ninja iOS, Android, Bada, Windows Phone, Symbian
Sunset Studio: Behind the Scenes! Microsoft Windows
The Last Airbender Nintendo DS
Monster Dash iOS
Raskulls Xbox 360
2011 de Blob 2 Nintendo DS
Fruit Ninja FX Arcade
Fruit Ninja Kinect Xbox 360
Fruit Ninja Frenzy Facebook
Age of Zombies Android
Monster Dash Google Chrome
Jetpack Joyride Android, iOS
Fruit Ninja: Puss In Boots Android, iOS
Steambirds: Survival Android, iOS
Age of Zombies Anniversary iOS
2012 Jetpack Joyride Android, BlackBerry OS, Facebook, PlayStation Vita, Windows Runtime
2013 Fish out of Water Android, iOS
Fruit Ninja Skittles Android, iOS
Band Stars Android, iOS
Colossatron: Massive World Threat Android, iOS
2014 Bears vs. Art Android, iOS
Birzzle Fever Android, iOS
Yes Chef Android, iOS
Radical Rappelling Android, iOS
Top Farm Android, iOS
2015 Fruit Ninja Kinect 2 Xbox One
Fruit Ninja Academy: Math Master Android, iOS
2016 Fruit Ninja VR Microsoft Windows, PlayStation VR
Star Skater Android, iOS
Dan The Man Android, iOS
2019 Magic Brick Wars Android, iOS
2020 Battle Racing Stars Android, iOS
Wobble Drop Android, iOS
Fruit Ninja 2 Android, iOS
2021 Jetpack Joyride 2 Android, iOS
Fruit Ninja VR 2 Microsoft Windows

See also

• Dan The Man

References
  1. Tiara, Annisa (10 January 2023). "How Halfbrick increased user acquisition by 98% midst competitive gaming industry". The Drum. Retrieved 16 February 2023.
  2. Lardinois, Frederic (3 March 2013). "How Halfbrick Studios Develops Games Like Fruit Ninja, Age Of Zombies And Jetpack Joyride". TechCrunch. Retrieved 9 December 2022.
  3. "Halfbrick's Platformer 'Dan the Man' Launching October 6th". Touch Arcade. Retrieved 16 February 2023.
  4. Snowdon, Tom (28 March 2014). "Step inside the Brisbane lab of Fruit Ninja app creators Halfbrick Studios, with Queensland Business Monthly". The Courier-Mail. News Corp. Retrieved 7 July 2016.
  5. Takahashi, Dean (19 March 2012). "Halfbrick Studios acquires Onan Games for quick cross-platform ports". GamesBeat. VentureBeat. Retrieved 7 July 2016.
  6. "Halfbrick Studios". Queensland Business Leaders Hall of Fame. 2017. Retrieved 11 July 2019.
  7. "Queensland Business Leaders Hall of Fame". Queensland Business Leaders Hall of Fame | State Library Of Queensland. Retrieved 25 September 2022.
  8. "Fruit Ninja Is Getting Remastered". Kotaku Australia. 12 October 2020. Retrieved 16 February 2023.
  9. Serrels, Mark (8 November 2016). "Australia's Most Successful Game Studio Is Having An Identity Crisis". Kotaku. Retrieved 23 November 2016.
  10. "STAR WARS™: The Clone Wars - Republic Heroes™ on Steam". store.steampowered.com. Retrieved 28 February 2023.
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