KLWB-FM

KLWB-FM (103.7 MHz) is a commercial FM radio station broadcasting a sports format.[1] Licensed to Carencro, Louisiana, it serves the Lafayette metropolitan area. KLWB programming is also heard in the Lake Charles region of Louisiana, with a simulcast on KLCJ 104.1 FM. The two stations carry CBS Sports Radio Network nights and weekends, as well as airing The Jim Rome Show middays.

KLWB-FM
Broadcast areaLafayette metropolitan area
Frequency103.7 MHz
Branding"The Game 103.7 Lafayette 104.1 Lake Charles
Programming
FormatSports
AffiliationsCBS Sports Radio
LSU Sports Radio Network
Houston Astros Radio Network
NFL on Westwood One
Ownership
OwnerDelta Media Corporation
KLWB, KXKW-LP, KXKW-LD, KSLO, KSLO-FM, KFXZ-FM, KFXZ, KYMK-FM, KDCG-CD, KVOL
History
First air date
May 27, 2010
Call sign meaning
Station is co-owned with television station KLWB and shares its calls
Technical information
Facility ID183335
ClassC2
ERP10,000 watts
HAAT284 meters (932 ft)
Transmitter coordinates
30°20′32.00″N 91°57′46.00″W
Repeater(s)104.1 KLCJ (Oak Grove)
Links
WebcastListen live
Website1037thegame.com

KLWB-FM is owned by the Delta Media Corporation and calls itself "Southwest Louisiana's Sports Station." KLWB's studios are on Evangeline Thruway in Carencro, and its transmitter is located northeast of Lafayette.

History

KLWB-FM signed on in May 2010, with its official launch coming on May 27. The station's format originated as classic hits on sister station KXKW. That station - Mustang 87.7 - now airs a classic country format.[1]

On June 1, 2012, KLWB-FM changed its format from classic rock (as "Snap 103.7) to sports radio, branded as "103.7 The Game".

On February 7, 2022, KLWB-FM began simulcasting on KLCJ 104.1 FM in Oak Grove.[2] The KLCJ simulcast brings KLWB's sports programming into the Lake Charles radio market.

References
  1. Turk, Leslie (May 17, 2010). "Snap 103.7's classic rock enters market". The Independent Weekly. Retrieved June 15, 2010.
  2. 103.7 The Game Expands Into Lake Charles Radioinsight - February 7, 2022
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