KMPS (AM)

KMPS (910 AM) is a commercial radio station that is licensed to Hesperia, California and broadcasts to the Victor Valley area. It is owned by El Dorado Broadcasters and airs a Regional Mexican radio format with programming from KXVV. KMPS's offices and studios are in Hesperia; previously, they were on Hesperia Road in Victorville.[1] The station's transmitter is located near Mesa Linda Street in Oak Hills.[2] KMPS carried Los Angeles Angels baseball games before going silent in 2019.

KMPS
Broadcast areaVictor Valley
Frequency910 kHz
BrandingLA X 103.1 Y 910AM
Programming
FormatRegional Mexican
AffiliationsKXVV Simulcast
Ownership
Owner
  • El Dorado Broadcasters
  • (EDB VV License LLC)
KATJ-FM, KIXA, KIXW, KXVV, KZXY-FM
History
First air date
February 1, 1990 (as KVVQ)
Former call signs
KHSP (1983–1985)
KVVQ (1985–2001)
KRAK (2001–2017)
Call sign meaning
Kountry Music Puget Sound (call letters transferred from KSWD in Seattle, which formerly aired a country music format)
Technical information
Facility ID72716
ClassB
Power700 watts day
500 watts night
Transmitter coordinates
34°23′19″N 117°23′29″W
Links
Websitehttps://lax1031.com/

History

The station signed on February 1, 1990 as KVVQ; initially, it broadcast middle of the road music and news/talk programming.[3] On February 19, 2001, then-owner Infinity Broadcasting changed the call letters to KRAK;[4] the call sign was formerly used by a well-known 50,000 watt country music station in Sacramento, which is now KHTK. On July 31, 2008, CBS Radio announced plans to sell its mid-size and small market stations (including KRAK) to focus more on major market clusters. However, such a sale was never consummated.

On November 15, 2011, KRAK changed its format from adult standards, branded "Stardust 910", to sports, branded as "910 ESPN".[5] The previous ESPN Radio affiliate in the region, KVFG, began stunting with Christmas music, then switched to a classic hits format. In September 2012, KRAK began a transition to CBS Sports Radio with hourly updates. The station dropped ESPN and began 24-hour broadcasts of CBS Sports Radio on January 2, 2013.[6]

On February 2, 2017, CBS Radio announced it would merge with Entercom.[7] The merger was approved on November 9, 2017, and was consummated on November 17.[8][9] On December 11, 2017, the station took on the KMPS call sign,[4] which was transferred from Seattle sister station KSWD. That station, in turn, acquired its current call letters from the Los Angeles radio station now known as KKLQ, which was divested by Entercom as part of its merger with CBS Radio.

On May 6, 2019, Entercom sold KMPS and KVFG to El Dorado Broadcasters for $1 million;[10] the sale was completed on August 15. Afterwards, KMPS went silent due to financial reasons. As of August 2020, KMPS has returned to the air with a simulcast of KXVV’s Regional Mexican Format replacing the previous sports talk format.

References
  1. "Contact Us « 910AM CBS Sports – Sports Radio – KRAK – High Desert – Lakers – Clippers – Angels – Chargers". Archived from the original on 2016-05-10. Retrieved 2016-06-03.
  2. "KMPS-AM Radio Station Coverage Map".
  3. The Broadcasting Yearbook 1991 (PDF). 1991. p. B-34. Retrieved December 11, 2017.
  4. "Call Sign History (KMPS)". FCC Media Bureau CDBS Public Access Database. Federal Communications Commission. Retrieved December 11, 2017.
  5. "CBS Sets It Route in Victorville".
  6. "Viacom CBS Press Express".
  7. CBS Radio to Merge with Entercom
  8. "Entercom Receives FCC Approval for Merger with CBS Radio". Entercom. November 9, 2017. Retrieved November 17, 2017.
  9. Venta, Lance (November 17, 2017). "Entercom Completes CBS Radio Merger". RadioInsight. RadioBB Networks. Retrieved November 17, 2017.
  10. Venta, Lance (May 6, 2019). "El Dorado Adds Entercom's High Desert Duo". RadioInsight. RadioBB Networks.
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