KWCL-FM
KWCL-FM (96.7 MHz) is an American radio station licensed by the FCC to serve Oak Grove, Louisiana, in West Carroll Parish in the northeastern portion of the state.
![]() The KWCL studios in downtown Oak Grove | |
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Frequency | 96.7 MHz |
Branding | Mix 96.7 |
Programming | |
Format | Hot adult contemporary |
Ownership | |
Owner |
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History | |
Founded | 1958 (with the establishment of KWCL (1280 AM)) |
First air date | February 1, 1973 |
Former call signs |
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Call sign meaning | "West Carroll, Louisiana" |
Technical information | |
Licensing authority | FCC |
Facility ID | 35878 |
Class | C3 |
ERP | 23,000 watts |
HAAT | 104 meters |
Transmitter coordinates | 32°51′32″N 91°21′23″W |
Links | |
Public license information | |
Webcast | Listen Live |
Website | kwclfm.com |
The license is assigned to Holland Broadcasting LLC, a division of Holland Entertainment.[1]
History
On February 23, 1957, Carroll Broadcasting Company applied to the Federal Communications Commission (FCC) for a new radio station in Oak Grove. It was awarded 1280 kHz as a 500-watt, daytime-only operation on April 16, 1958.[2] KWCL, named for its parish,[3] began broadcasting on August 15, 1958.[4]
Irene Robinson's husband, "Poison" Ivy Robinson, co-owned the station with David Blossman from 1969 to 1980. During this time, the station obtained an FM construction permit and signed on what was originally known as KWCL-FM on February 1, 1973.[5] The station adopted its own programming as KDDI in March 1975 with a taped gospel format[6] but reverted to the KWCL-FM designation in 1978.[7] When Blossman died in 1980, the station was sold, and Ivy Robinson moved to Shreveport.[8]
In February 1984, an application was filed to transfer the license from Baker Broadcasting to Heart of Dixie Broadcasting Corp, owned by Bennett Strange.[9]
Irene Robinson has owned KWCL since 1990 after she repurchased the station along with other partners that she later bought out.[8] The AM station was off the air by 1991.
On March 23, 2022, the station was sold to Holland Broadcasting, a division of Holland Entertainment, which also operates the Fiske Theatre in Oak Grove.[10] On June 1, the FCC transferred the license to Holland Broadcasting ending the Robinson family's 40-plus year affiliation with the station. In anticipation of the sale, the station flipped to hot adult contemporary as "Mix 96.7" in January 2023.
References
- KWCL-FM fcc.gov. Accessed September 29, 2012
- FCC History Cards for KWCL (AM)
- "KWCL call letters granted OG station". The West Carroll Gazette. Oak Grove, Louisiana. May 29, 1958. p. 1. Retrieved September 23, 2022 – via Newspapers.com.
- "Local radio station slates broadcasting". The West Carroll Gazette. Oak Grove, Louisiana. August 7, 1958. p. 1. Retrieved September 23, 2022 – via Newspapers.com.
- "KWCL initiates FM broadcasting". The West Carroll Gazette. Oak Grove, Louisiana. February 8, 1973. p. 1. Retrieved September 23, 2022 – via Newspapers.com.
- "Radio station initiates new system here". The West Carroll Gazette. Oak Grove, Louisiana. April 17, 1975. p. 1. Retrieved September 23, 2022 – via Newspapers.com.
- FCC History Cards for KWCL-FM
- Mott, Ashley; Baldwin, Hannah (March 26, 2017). "KWCL: A window on Main Street Oak Grove". The News-Star. Monroe, Louisiana. p. 1A, 14A. Retrieved September 23, 2022 – via Newspapers.com.
- "Firm seeks to get stations". The Times. Shreveport, Louisiana. February 1, 1984. p. 13-C. Retrieved September 23, 2022 – via Newspapers.com.
- Venta, Lance (March 25, 2022). "Station Sales Week Of 3/25". RadioInsight.
External links
- KWCL-FM's official website
- KWCL in the FCC FM station database
- KWCL on Radio-Locator
- KWCL in Nielsen Audio's FM station database