Wind Tre

Wind Tre S.p.A. (formerly H3G S.p.A.) is an Italian telecommunications company of the CK Hutchison Holdings Limited group,[2] which offers mobile and fixed telephony services.

Wind Tre S.p.A.
FormerlyAndala 3G S.p.A. (1999-2000)
H3G S.p.A. (2000-2016)
TypeSocietà per azioni
IndustryTelecommunications industry
PredecessorWind
Founded1999 (1999) in Milan, Italy
Founder
Headquarters
Rho and Rome
,
Italy
Area served
Italy
Key people
Jeffrey Hedberg (CEO)[1]
ProductsMobile telephony, fixed telephony, Broadband Internet, IT Services, IPTV
BrandsVery Mobile
Revenue6,182,000,000 euro (2017) Edit this on Wikidata
−2,620,000,000 euro (2017) Edit this on Wikidata
OwnerWind Tre Italia S.p.A. (100%)
ParentCK Hutchison Holdings
Subsidiaries
  • Wind Retail S.r.l. (100%)
  • 3Lettronica Industriale S.p.A. (100%)
  • Wind Acquisition Holdings Finance S.A. (100%)
  • Zefiro Net (50%)
Websitewww.windtre.it

It began as a mobile telephone operator in 1999, with the name Andala,[3] and was the first to offer UMTS in Italy.[4][5] In 2003 the company was renamed 3 Italy, becoming part of the 3 group, and in 2016 it incorporated Wind Telecomunicazioni, changing its name a second time to Wind Tre.[6][7][8]

Since 7 September 2018, CK Hutchison Holdings has been the sole shareholder of Wind Tre as, following approval by the European Commission, the Hong Kong group completed the acquisition of the remaining 50% of the company from VEON.[9][10][11]

As of 2022, it is the first Italian mobile operator for SIM HUMAN, third instead after TIM and Vodafone in total active cards.[12]

History
3Store

The company was founded under the name Andala 3G S.p.A. in 1999 by Tiscali, Franco Bernabè and Sanpaolo IMI. In 2000, following the acquisition by Hutchison Whampoa of the majority of the company's shares,[13] it was renamed H3G S.p.A., and in 3 March 2003 the 3 Italy brand was born.[3]

Wind-3 mobile network unification

On December 31, 2016, the project to create an equal joint venture between CK Hutchison Holdings (formerly Hutchison Whampoa and owner of 3) and VimpelCom (owner of Wind) was completed.[14][15] The project envisaged the merger by incorporation of Wind Telecomunicazioni S.p.A. into H3G S.p.A., with the change of company name of H3G S.p.A. into Wind Tre S.p.A.[6]

On 7 September 2018, VEON (formerly VimpelCom) sold its 50% stake in Wind Tre to CK Hutchison Holdings, which thus became the sole shareholder.[11]

Despite the merger, the company kept the Wind, 3 Italy and Infostrada brands active (with the exception of Wind Business and 3 Business which became Wind Tre Business on 23 May 2017[16]) until 16 March 2020,[17][18][19] when the company started a process of rebranding that led to the birth of the unified brands WINDTRE, WINDTRE BUSINESS and Very Mobile (born on February 24, 2020, as a Mobile Virtual Network Operator to compete with Iliad, ho-mobile and Kena Mobile[20]).[21][22] Very Mobile was the first MVNO to market its offers also on eSIM and to experiment with VoWiFi technology.[23][24]

As of August 2022, the company has obtained authorization from AGCOM to start a collaboration with Iliad for 5G sharing in rural areas with low population density. In January 2023, the creation of the Zefiro Net joint venture, jointly controlled by the two companies, was completed.[25]

Brands and logos

Company logos
  • 2010-2016
    2010-2016
  • 2016-2020
    2016-2020
  • 2020-
    2020-

Since March 2020
  • WINDTRE
    WINDTRE
  • WINDTRE BUSINESS
    WINDTRE BUSINESS
  • Very Mobile
    Very Mobile

Discontinued brands and logos
  • Wind
    Wind
  • 3 Italy
    3 Italy
  • Wind Tre Business
    Wind Tre Business
  • Infostrada
    Infostrada

Shareholder structure

The Wind Tre group is structured as follows:[2]

 CK Hutchison Holdings Limited
 
 
 VIP-CKH Luxembourg S.à.r.l.
100%
 
 
 Wind Tre Italia S.p.A.
100%
 
 
 Wind Tre S.p.A.
100%
 
   
Wind Retail S.r.l.
100%		3Lettronica Industriale S.p.A.
100%		Wind Acquisition Holdings Finance S.A.
100%

See also

References
  1. "Management Team". Wind Tre. Retrieved 29 October 2018.
  2. "Wind Tre - Board and Shareholder Structure". www.windtre.it. Retrieved 4 September 2019.
  3. "Storia". www.tre.it (in Italian). Retrieved 27 August 2014.
  4. "Corriere della Sera - Umts, partono anche Tim e Vodafone". www.corriere.it (in Italian). Retrieved 4 November 2009.
  5. "3Italia in breve". www.tre.it (in Italian). Retrieved 27 August 2014.
  6. "Wind Tre is ready, the first mobile operator in Italy. Maximo Ibarra leads the company". www.windtre.it. Retrieved 21 January 2017.
  7. "Wind Tre - Our History". www.windtre.it. Retrieved 4 September 2019.
  8. "Fusione Wind-3 Italia, quale futuro per i lavoratori?". nuvola.corriere.it (in Italian). Retrieved 24 October 2016.
  9. "CK annuncia approvazione commissione europea". www.windtre.it (in Italian). Retrieved 3 September 2018.
  10. "CK Hutchison Holdings Limited - Media Center > Press Releases". www.ckh.com.hk. Retrieved 3 September 2018.
  11. "CK sole shareholder Wind Tre". www.windtre.it. Retrieved 21 October 2018.
  12. "Osservatorio AGCOM: Dati, Quote di Mercato e Novità". Offerta-internet.it (in Italian). 3 May 2022. Retrieved 22 December 2022.
  13. "Azionariato". www.tre.it (in Italian). Retrieved 27 August 2014.
  14. "European Commission JV Approval". www.windtre.it. Retrieved 16 February 2017.
  15. "Final Regulatory Approval for Italy Joint Venture". www.windtre.it. Retrieved 16 February 2017.
  16. "Wind Tre Business". www.windtre.it. Retrieved 18 June 2017.
  17. "Wind Tre - Wind". www.windtre.it. Retrieved 4 September 2019.
  18. "Wind Tre - Tre". www.windtre.it. Retrieved 4 September 2019.
  19. "Wind Tre - Wind Tre Business". www.windtre.it. Retrieved 4 September 2019.
  20. "Chi Siamo - L'operatore very conveniente". www.verymobile.it (in Italian). Retrieved 24 February 2020.
  21. "Nasce WINDTRE, la rete più grande d'Italia". www.windtre.it (in Italian). Retrieved 17 March 2020.
  22. "Wind Tre - WINDTRE_SINGLE_BRAND_BORN". www.windtregroup.it. Retrieved 29 March 2020.
  23. Nicolosi, Simone (11 September 2020). "Very Mobile by Wind Tre: testato con successo Wi-Fi Calling, primo operatore in Italia ad averlo?". TelefoniaTech.it (in Italian). Retrieved 2 October 2022.
  24. "VoWiFi in Italia: ci vorrà ancora molto? TLCWorld" (in Italian). 21 June 2022. Retrieved 2 October 2022.
  25. Nin, Catherine Sbeglia (4 January 2023). "Iliad, WindTre finalize joint venture to close digital divide in Italy". RCR Wireless News. Retrieved 13 May 2023.
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