TrueHoop

TrueHoop is a digital media company co-founded by Henry Abbott, a digital sports media executive and journalist, and Judy Goodwin, an attorney and entrepreneur. After 10 years at ESPN, Abbott relaunched TrueHoop with a subscription-based newsletter covering the National Basketball Association in February 2019.[1]  

Prior to that, TrueHoop was a blog founded on May 15, 2005, and was one of several blogs honored with the 2005 "Best of the Web award" issued by Forbes magazine[2]

On February, 2007, it was announced that TrueHoop was purchased by ESPN. ESPN later expanded TrueHoop to a blog network, consisting of many contributors and blogs.[3] In addition to the blog, there was a "TruehoopTV" category of video and podcast content.

In February 2014, Abbott took over ESPN’s NBA coverage in digital and print.[4]

Previous regular contributors
  • J.A. Adande
  • Chad Ford
  • John Hollinger
  • Marc Stein
  • David Thorpe
  • Brian Windhorst
  • Pablo S. Torre
  • Rachel Nichols (journalist)
  • Dorian (rapper)
  • Black Tray
  • BIG Wos
  • Michael Kaskey-Blomain
  • Mariano Bivens
  • Amin Elhassan
  • Zach Harper
  • Tim MacMahon
  • Tom Haberstroh
  • Kevin Pelton
  • Andrew Han
  • Kaileigh Brandt
  • Jade Hoye

References
  1. "Henry Abbott talks TrueHoop's return as a subscription newsletter". Awful Announcing. 2019-02-23. Retrieved 2019-03-06.
  2. "Niemanlab Future of Sports Blogging".
  3. http://www.newmediacampaigns.com/page/espn-launches-a-blog-network ESPN Launches a Blog Network
  4. "Q&A: ESPN's Henry Abbott on TrueHoop, serving readers, and the future of sports blogging". Nieman Lab. Retrieved 2019-03-06.


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