Ananda Vikatan

Ananda Vikatan is a Tamil-language weekly magazine published from Chennai, India.[1]

Ananda Vikatan
EditorSubramaniam Srinivasan
CategoriesGeneral
FrequencyWeekly
Founded1926 (1926)
CompanyVikatan Group Pvt. Ltd.
CountryIndia
LanguageTamil
WebsiteAnanda Vikatan

History and profile

Ananda Vikatan was started by Late Pudhoor Vaidyanadhaiyar in February 1926 as a monthly publication. The issue for December 1927 was not published due to financial difficulties. In January 1928 Subramaniam Srinivasan bought the rights from Vaidyanadhaiyer and relaunched the publication in February 1928 in a new format[2] He paid 200 (equivalent to 45,000 or US$570 in 2023) at the rate of ₹25 per alphabet in the Tamil language name (ஆனந்த விகடன்) of the publication to buy the rights.[3] He built it up into a weekly and sales soon rose. Veteran journalist and media personality and son of Subramaniam Srinivasan, S. Balasubramanian served as editor, managing director and publisher of the magazine for nearly 50 years till 2006.[4] He also started the "Manavar Thittam" or student journalism scheme that is active for the last 30 years and counting. He also launched Junior Vikatan, a biweekly Tamil investigative journal in the 1980s. He continues to be Chairman Emeritus of the group after handing over the reins to his son B. Srinivasan.

Visual media

Vikatan Televistas was launched by Vasan Publications in the late 1990s starting with Mega-serials on Sun TV such as Thirumathi Selvam and Thendral. In 2020, during the COVID-19 pandemic it withdrew from Sun TV and decided to move and go ahead with other channels too.[5] Since 2021, it has been producing and making stories for Star Vijay.It debuted with various shows such as Thamizhum Saraswatiyum and Siragaddika Aasai. In the year of 2023, it also debuted in Kalaignar TV with the show Ranjithame In 2024, Vikatan Televistas debuted in Hindi television industry by Co-producing Udne Ki Aasha for StarPlus.[6]

The company ventured into film production as Vikatan Talkies, and successfully made the comedy Siva Manasula Sakthi starring Jiiva and Anuya that launched the career of the director Rajesh. They then followed this with the commercially unsuccessful byVaalmiki.[7] The media house still produces a variety of programs for television and has branched out into various streams of media content with an online digital broadcast of snippets of news, views, interviews etc.[5]

Films

  • Siva Manasula Sakthi (2009)
  • Valmiki (2009)

Serials

SeriesOriginal runNumber of episodesNetwork
Akshaya199950Sun TV
Panchavarnakili2000
Alaigal29 October 2001-24 May 2003403
Avargal2002-2004
Appa2003
Alli Rajyam200560
Kolangal24 November 2003-4 December 20091533
Thirumathi Selvam5 November 2007- 22 March 20131360
Thendral7 December 2009-17 January 20151340
Deivamagal25 March 2013-17 February 20181466
Priyamanaval19 January 2015-12 May 20191315
Nayaki19 February 2018-31 October 2020718
Run5 August 2019-30 March 2020197
Sravani Subrahmanyam18 July 2011-27 July 2012266Gemini TV
Devatha12 January 2009-31 May 20131142Gemini TV
Ilam Thennal Pole28 November 2011-20 July 2012170Surya TV
Thangali5 December 2011-4 October 2013472Udaya TV
Thamizhum Saraswathiyum12 July 2021 –19 April 2024717Star Vijay
Siragadikka Aasai23 January 2023–present370+Star Vijay
Ranjithame21 July 2023–present230+Kalaignar TV
Budget Kudumbam29th January 2024-present75+DD Podhigai
Udne Ki Aasha 12 March 2024 - present 030 StarPlus
Web Series
SeriesOriginal runNumber of episodesNetwork
November Story 2021 7 Disney+Hotstar
Vallamai Tharayao 2020-2021 80 Vikatan TV
Aadhalinal Kaadhal Seiveir 2021 80 Vikatan TV
Uppu Puli Kaaram May 2024-present 001 Disney+Hotstar
Lingam TBA 001 Disney+Hotstar

Ananda Vikatan Cinema Awards

The awards ceremony has been held since 2008, with the most recent being in January 2019.[8]

Circulation details

According to the Audit Bureau of Circulation, for the period of July–December 2004, circulation stood at 430,534 per week. This represents a 22 per cent growth over the previous half-year period.

References

  1. "Vanitha continues to lead regional language magazines". www.printweek.in.
  2. S. Pasupathy (10 March 2003). "S. S. Vasan" (in Tamil). Archived from the original on 14 March 2017. Retrieved 14 March 2017.
  3. "With a finger on people's pulse". The Hindu. 23 May 2003. Archived from the original on 1 September 2013. Retrieved 13 April 2015.
  4. K. Ramachandran. "Trophy to Remember". The Hindu. Archived from the original on 11 August 2013.
  5. "Explained: How Vikatan became a contextual content company driven by technology". Financial Express.
  6. "Production house Vikatan steps into the Hindi GEC space with Udne Ki Asha on Star Plus". 12 February 2024. Retrieved 25 March 2024.
  7. "Preview – Vaalmiki". Kollywood Today. 21 May 2009. Archived from the original on 27 January 2013. Retrieved 24 July 2012.
  8. "ஆனந்த விகடன் சினிமா விருதுகள் 2018 - திறமைக்கு மரியாதை".
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