Cromā

Cromā is an Indian retail chain of consumer electronics and durables run by Infiniti Retail, a subsidiary of the Tata Digital.[2][3] Its product range covers more than 500 products across the electronics and consumer durable categories.

Infiniti Retail
Cromā
IndustryRetail
Founded9 October 2006 (2006-10-09)[1]
HeadquartersMumbai, India
Number of locations
353
Area served
India
Key people
CEO & MD: Avijit Mitra

COO: Shibashish Roy
CFO: Pramod Dangaich
Chief of Buying: Venu Gopal
Chief Business Officer – Stores: Suman Chakraborty

Chief Business Officer - Own Brand: Mayank Sanghani
ProductsConsumer electronics
RevenueIncrease₹8,337 crore (2022)
Decrease₹−445 crore (2022)
ParentInfiniti Retail
Tata Group
Websitewww.croma.com

Location

Presently, there are a total of 353 Cromā stores in 120 cities in India.[4]

The stores are spread throughout much of India.[5]

Croma Stores – Statewise

In 2012, Infiniti retail acquired the Indian retail business of Woolworths for A$35 million, or Rs. 200 crore. Woolworths was tied up with Tatas since 2005 for external support in the electronic retail market.[6]

Croma GOD Store

References
  1. "Cromā | The Electronics Megastore | About Us | Overview". Croma.com. 9 October 2006. Archived from the original on 26 October 2021. Retrieved 3 February 2011.
  2. "The Hindu Business Line : Infiniti Retail looks to cross Rs 1,000-cr turnover". Blonnet.com. 3 September 2009. Archived from the original on 24 September 2009. Retrieved 3 February 2011.
  3. "Welcome to Cromā | The Electronics Megastore | A TATA Enterprise". Croma.com. Retrieved 3 February 2011.
  4. "Tata Cromā launches own brand of LCD and LED TVs". Economictimes.indiatimes.com. 13 May 2010. Retrieved 3 February 2011.
  5. "Cromā | The Electronics Megastore | Stores | Location of our Stores". Croma.com. Archived from the original on 7 April 2022. Retrieved 3 February 2011.
  6. "Infiniti acquires India biz of Woolworths for Rs.200 cr". The Hindu. Retrieved 15 December 2012.
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